Are we really bowling alone? Putnam warned us against the crumbling social fabric of America and its effects potentially devastating effects on democracy. He wrote at length about America’s ‘social capital’ defined as “social networks and the norms of reciprocity and trustworthiness that arise from them”. It is the idea of anomie with which I am, as a student of sociology educated in France, the most familiar. French sociologist Émile Drukheim defined social integration as the ways in which an individual’s actions are matched with a commonly accepted system of social norms, practices and beliefs. When there is a systematic mismatch, he calls it “anomie” Thus, a society with too much rigidity and little individual discretion could also produce perpetual anomie.
If we are, now, to believe Putnam, then we must acknowledge the fact that we are living in a society of anomic misanthropes. I do not agree. There might have some truth to this claim true when Putnam wrote his first article on the subject in 1995. Meanwhile, however, the social networks, Facebook, Twitter, P2P have astoundingly intruded our lives. I would argue that communities were not annihilated. Their form simply changed.
It is true that we do not bowl together anymore. We Skype, we couch surf, we like each other’s profile picture, we share Ubers.
Would Robert Putnam write the same book today? It is questionable.
Taking a look at his publication list, I noticed a growing concentration on religious social network nowadaus. It is an interesting subject but in the case of American remarkably “twentieth century”. Some would say, maliciously, that the professor carefully avoided the subject that threatened to undermine the argument of his magnum opus.
Twenty years ago and without the ever-growing significance of social networks, such concepts as « Sharing/ collaborative economy » would have been readily dismissed as utterly inapplicable. Zipcar, Air BnB, and Uber have since then quietly intruded our everyday life. The sharing economy is defined “ a new socio-economic ecosystem built around the sharing of human and physical resources. It includes the shared creation, production, distribution, trade and consumption of goods and services by different people and organizations.” Collaborative economy is in essence horizontal and de-institutionalized. It is a new and alternative socio-economic system that embeds relationships sharing and collaboration at its heart – across all aspects of social and economic life.
In this system, economy shifts back from estranging institutions to the people. It restores a polyvalence of competence that would have pleased Hannah Arendt when she wrote “Vita Activa”. People are comsumers and at the same time also suppliers of goods and services : they create, collaborate, produce, co-produce distribute and re-distribute. Micro-entrepreneurship is celebrated, trade is completed peer-to-peer (P2P). Within the business structures, people ‘human(e) capital’ are highly valued. Their opinions and ideas are respected and integrated as far as possible in the production proccess
The concept of collaborative economy might seem utterly anachronistic. We know of a sharing economy from 1800 Massachusetts in A Midwife’s Tale (Laurel Thatcher Ulrich) and other accounts of economic structures in pre-industrial societies. Yet we do good to instill at least a little bit of ‘pre industrial anarchy’ into our highly institutionalized consumption-based societies. Sharing economy bring a fresh attempt at a solution to today’s most pressing issues: climate change, waste, fragile social cohesion.
If I share a car with my floormates, I will consume more self consciously and responsibly. I will have to interact with my neighbors. I will produce less waste and learn to wait, to moderate and to plan ahead. To me this sounds like a good thing, doesn’t it?
This is why I admire the website Ouishare, that promotes such initiatives.